In the dynamic realm of horticulture, greenhouse covers stand as your trusted allies, whether you’re nurturing fruits, veggies, cannabis, or ornamental treasures. Yet, myths often swirl around these essential tools.
In this blog, we unravel some of these misconceptions intending to empower you to maximize your harvest.
Let’s kick things off by dispelling the very first myth.
Likely, the most common misconception about greenhouse covers is that they serve just one purpose: temperature regulation. While this is an essential function, it’s just the tip of the iceberg.
Instead, greenhouse covers are multi-faceted tools that play, among others, the following roles:
Greenhouse covers are multi-faceted essentials in the horticulture ecosystem. They provide a controlled microenvironment suitable for optimal growth and development of your crop. Maintaining the right temperature and humidity levels is paramount. The addition of greenhouse covers does that and more. They shield the crop from harsh weather, pests, and UV radiation, creating a suitable environment where the crop can thrive, flourish, and grow.
For fruit orchards, net-like covers act as climate moderators, ensuring your fruit-bearing trees are in their comfort zone to produce fruit in the next season. What’s more, they double as barriers against insect invasions and unpredictable storms, which may result in the loss of products and profit.
Finally, in the world of ornamental plants, where aesthetics are paramount, greenhouse covers maintain the ideal atmosphere for delicate blooms. They fend off potential flower-damaging pests and UV rays.
The misconception that all greenhouses are created equal couldn’t be further from the truth. In reality, greenhouse covers can vary significantly in terms of material, properties, and performance. Here’s a breakdown of just how different greenhouse covers can be:
These are just a few properties that differentiate the different greenhouse covers available in the market. Your specific needs should inform the type of greenhouse cover you go for.
This misconception is one of the most detrimental beliefs for growers. The best way to demystify it is by highlighting the numerous benefits and potential return on investment (ROI) that greenhouse covers offer:
This myth couldn’t be further from the truth especially given that modern greenhouse covers are designed with sustainability in mind. In fact, these covers can reduce your environmental footprint in multiple ways.
One example is a reduced need for chemical pesticides when using the right greenhouse cover . This is a win for both your crop and the environment. Additionally, one can benefit significantly from the eco-friendly aspect of greenhouse covers. Specifically, you can reduce water consumption as you’ll have minimized evaporation and reduced pesticide use, which resonates with the health-conscious consumer. Overall, you can better practice responsible horticulture with the right greenhouse cover.
Greenhouse cover installation may sound intimidating, but with the right guidance and a well-thought-out plan, it becomes relatively straightforward. Moreover, you’ll often find that most suppliers offer installation services to ensure your greenhouse covers are snugly fitted and optimized for your specific crop requirements.
Greenhouse covers are not mere accessories; they’re the cornerstone of your horticultural success. They create the ideal condition, shield your crops from adversity, and propel your yields to new heights. Don’t wait! Seize the opportunity to harness the power of greenhouse covers. Get a quote today, and let these covers be the catalyst for your journey to horticultural excellence!
Eric Moody is UbiQD's Director of UbiGro Sales. Eric has more than 8 years of experience in the horticulture lighting industry, building relationships with greenhouse growers of all sizes and crops on optimal lighting for their growing operation, and most recently managed a North American sales team for PL Light Systems. Overall, Eric has been in sales leadership positions for more than 17 years. Eric brings with him a great understanding of the market and available technologies for growers, greenhouse facilities, and sales leadership.
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Hunter McDaniel, PhD
Founder & CEO
Hunter earned a Ph.D. in Materials Science and Engineering at the University of Illinois at Urbana-Champaign, before joining Los Alamos National Laboratory in the Chemistry Division. Ultimately the value proposition of UbiGro is about boosting crop yields and quality without the cost or energy impact of lighting. Hunter has more than fifty publications and patents, and more than 2000 total citations, h-index: 20. Hunter fundamentally believes that novel materials underpin every significant technology advancement, and he is focused on leveraging new materials to have a lasting and sustainable impact.
Damon Hebert, PhD
Director of Agriculture
Damon brings a wide range of experience in agriculture, materials science, spectroscopy, and small business. During his time in Prof. Angus Rockett’s research group at The University of Illinois at Urbana-Champaign (UIUC), Hebert authored a doctoral thesis and multiple papers on the materials science of CIGS semiconductor materials, which is closely related to the materials developed at UbiQD. He also served as a consultant to Nanosolar, a CIGS nanocrystal solar cell manufacturing company. Hebert has industry experience having co-founded Dr. Jolly’s, a leading cultivation and distribution operation in Bend, OR.
Tania Lafaille
Sales Representative
Tania is a UbiGro Sales Representative, with over 7 years of experience in product sales (specifically berries and avocados) covering all of North America and parts of South America. While in agriculture, Tania has cultivated strong relationships with growers and distributors, granting her a unique insight into both perspectives. That understanding, paired with her fierce dedication to results, drives her fun and fiery commitment to her craft. Tania is based in Gilroy, CA.
Tyler Veyna
Sales Representative​
Tyler brings 15 years of experience in Greenhouse production and facility management of a wide range of crops in multiple states to the UbiGro team. Based in Salinas, California. “Being a fourth-generation farmer, I look to improve and empower the grower, and with UbiGro, we can do just that.”
Jim Gideon
Sales Manager
Jim Gideon is an UbiGro Sales Manager, with over 25 years of greenhouse industry sales experience covering all of North America. Previously Jim has worked for Green Tek, Plazit-Polygal, Texel, Cherry Creek, and Nexus. He is based in Montgomery, AL, and Jim believes that “light is everything to the grower.”
Eric Moody
Director of Sales
Eric Moody is UbiQD’s Director of UbiGro Sales. Eric has more than 6 years of experience in horticulture lighting industry, building relationships with greenhouse growers of all sizes and crops on optimal lighting for their growing operation, and most recently managed a North American sales team for PL Light Systems. Overall, Eric has been in sales leadership positions for more than 13 years. Eric brings with him a great understanding of the market and available technologies for growers, greenhouse facilities, and sales leadership. Reach Eric by phone at 541-490-6421 or by email at [email protected].
Mike Burrows, PhD
Dr. Michael Burrows is UbiQd’s Vice President of Business Development. His educational background includes a Materials Science doctorate from the University of Delaware and an MBA from Duke University Fuqua School of Business. His career has specialized in the commercialization of novel electronic materials in venture-run programs for different industries including solar, biosensors, and the automotive industry. In both start-up and corporate environments, he has extensive experience in global market development, foraging supply chain partnerships, productization, and brand building. He is currently leading UbiQD’s partnership efforts in luminescent greenhouse technology, smart windows, and security ventures.
Matt Bergern, PhD
Cheif Product Officer
As Chief Product Officer at UbiQD, Dr. Matt Bergren leads the company’s product development efforts, sales, and product manufacturing, including the company’s first commercial agriculture product, UbiGro. He plays a critical role in continuing the company’s path of technology development and vision of powering product innovations in agriculture, clean energy, and security.
He serves as the principal investigator for UbiQD’s contract with NASA, focused on tailoring the solar spectrum for enhanced crop production for space missions. Dr. Bergren’s leadership experience includes serving on the board of directors for the New Mexico Energy Manufacturing Institute, focused on job creation in New Mexico’s energy, and related manufacturing community.